What is Public Relations?
It’s everywhere these days—and the less you know about it, the harder it will be to catch up to your already PR-savvy competition. So what, exactly, is public relations? Read more »
Ten Commandments for the Company Spokesperson
You sent out the press release and included the contact information. You are listed as the spokesperson for your company—but what does that mean? And how can you be an effective one?
As a spokesperson, you represent your company. You are the human link between the media and your company. Read more »
